Paying $400 a month for a CRM I use as a contact list

Question

I have one of the big real estate CRMs, the plan is around $400 a month, and I went and looked at what I actually use in it. Contacts, notes, and a search box. That's it. No sequences running, no forms connected, the dialer has never been opened.

So the number that bothers me is that I'm paying platform pricing for something a free tool does. Do people hire a consultant at that point, or is the correct move to cancel and start over on something cheaper? I'd rather know which mistake I'm making before I pay someone to tell me.

aliyah_b · Answer

I priced this out for myself and the thing that changed my mind was the migration cost, not the subscription. Moving a few thousand contacts with their notes and tags into a new platform is a real project, and every consultant I've talked to quotes it separately from the build. So $4,800 a year on the wrong tool can still be cheaper than $4,800 plus a migration plus relearning everything. What I'd want to know first is whether the $400 plan includes the automation features at all, because on some of them the sequences and the phone stuff sit behind the higher tier and you'd be paying for a tier you can't use yet either way.

Paying $400 a month for a CRM I use as a contact list

1 reply