I stopped reading agent pro formas and it did not cost me anything
Four agents have sent me an investment summary in the past year. Every one of them had the same three problems.
Vacancy at 5%, which is a number people type rather than a number they got from anywhere. Maintenance and capex folded into one line at 8% of gross rent, which on a 1962 building with original cast iron drains is a fiction. And management at zero, because I self-manage now, as though my hours are free and as though a future buyer would price it that way.
So I built my own template and started asking each agent for exactly two things instead. Sold comps with the finish level described, and whatever they know about the seller's timeline. That's it. On the last four properties I looked at, those two inputs moved my offer number and nothing in their pro forma did.
Which raises the question I actually want to put to the room. If I'm never using their analysis, what am I paying an investor-friendly agent for? The candidate answers I can see are first look at off-market inventory, sold data and comp judgment I can't get myself, the contract and deadline machinery of getting a deal closed, and the referral network of lenders and contractors and property managers.
I have opinions about the ranking but I'd rather see where this room splits, because I suspect it splits hard by how many deals you've done. Somebody two deals in probably values the machinery. Somebody twenty deals in probably values the phone call before the listing.
Poll below. Pick the one you'd pay a premium for, not the one that sounds noble.
What would you pay an investor-friendly agent a premium for?
22 votes