The annual valuation requirement is real and the stakes are worth understanding. The IRS requires SDIRA custodians to report fair market value on Form 5498 each year. That form goes to the IRS and is part of the compliance record for your account. A number you made up without support is the kind of thing that creates problems if the account is ever examined, so you are right to take this seriously.
Here is what custodians typically accept for raw land, roughly in order from strongest to cheapest:
Certified appraisal. The gold standard. A licensed appraiser researches comparable sales, adjusts for differences, and signs off on a value. Appraisers who work rural and agricultural land in Missouri exist and can usually do this for $300 to $600 depending on complexity. On an $18,675 asset that is a real bite, but some investors rotate appraisals every two or three years and use cheaper documentation in between.
Broker price opinion (BPO). A licensed real estate broker signs a letter stating their opinion of value with the reasoning behind it. Many custodians accept this. Cost is often $100 to $250. Call your custodian before you order one and confirm they will accept it, because acceptance varies.
County assessed value with a multiplier. Missouri assesses agricultural land at a fraction of market value, so the assessed value alone understates it. Some investors submit the county record plus a written explanation noting the assessment ratio for the county. Some custodians accept this for low-value raw land, others want professional sign-off. Again, ask your custodian first.
The thing worth knowing that you did not ask: whatever value you submit becomes the basis for calculating your required minimum distributions later and shows up in IRS records. Consistently low values look favorable now but can create a mismatch when you eventually sell. A defensible, documented number protects you in both directions.
What did your custodian letter specify as acceptable documentation formats?