One lead type everywhere, or every lead type in six blocks?
I've got a list of about forty addresses I'm interested in for my own land reasons, and a neighbor keeps telling me I should be handing the house-shaped ones to a buyer he knows. Before I do that I want to decide how to actually look, because I only have about five hours a week and the two ways of spending it are pretty different.
Option one is pick a single situation type and cover the whole county with it. Say probate filings, or tax delinquent parcels, or houses with a code violation posted. You learn one record source deeply, you know what the filing looks like before the mail goes out, and you can explain to an investor exactly what kind of seller he's about to talk to. The argument against is that every other scout in the county can pull the same filings, and once one of you has automated the pull you're all mailing the same forty people.
Option two is pick a small area, six or eight blocks, and know everything in it. Who died, who moved a dumpster in, which duplex has had a for rent sign up since last summer, which corner lot the city keeps mowing. Nobody can buy that. The argument against is that six blocks might produce two real opportunities a year, and your investor doesn't care how well you know the area if you can't feed him.
I can see a version where a beginner does better on the second one because the competition can't copy it, and I can see a version where the second one is just a hobby with a notebook. I genuinely don't know which one I'd bet on, so I'm asking.
With five hours a week, where would you put a new bird dog's effort?
23 votes