Setup fee is fine, the free support afterward is eating the year
Flat $4,200 per buildout. I did 14 of them last year. I finally tracked hours honestly on the last five and the average was 31, not the 20 I priced against, which puts me around $135 an hour before my assistant's time. That part I can fix with price.
What I can't fix is what happens after handoff. Nine of the 14 came back inside six months wanting a new pipeline stage or a broken integration fixed, and I never billed a dollar of it, because in the kickoff call I say "reach out if anything breaks" and apparently that means forever.
Two things on my desk. One is a mandatory $500/month care plan for the first six months, written into the proposal so it isn't a separate yes. Two is narrowing from four platforms to one, since three of the four pushed breaking changes to their automation builder in the last year and that is where most of my unpaid hours went.
The part I keep going back and forth on: narrowing platforms costs me maybe a third of my inbound. A lot of my calls open with "we already bought X and can't get it working." Those clients are the most annoying and the best margin, because the account and the data already exist and I'm charging for judgment instead of clicking.
If you've pushed a required care plan onto buyers who are used to purchasing a project, what happened to your close rate.