The mail list may be beating my 60 mile driving loops
I've done this four Saturdays running and I want someone to tell me it's not a hobby.
Setup. Rural county about 90 minutes out, land and the occasional beat up house on acreage. I pulled the tax delinquent list from the treasurer, 214 parcels three years or more behind. I mapped 61 of them that sit on maintained roads I can actually drive, and I've been running 60 mile loops to eyeball them.
What four Saturdays produced. 47 parcels seen. Cost me roughly 11 hours of driving and $86 in gas. Of the 47, I could tell something useful about 12. Two had a mobile home on them that's clearly abandoned, one had a new fence and a bush hogged field which told me the owner is present and not distressed at all, and a few had access problems that no map showed me, one where the only way in crosses a neighbor's drive and there's a gate with a chain on it.
The other 35 taught me nothing. A wooded 20 acres in tax default looks exactly like a wooded 20 acres somebody is holding for their grandkids. There's no roof to sag.
So the comparison in front of me. 11 hours plus gas for 12 useful observations, against mailing all 214 for something like $130 in postage and printing per touch. The mail doesn't tell me about the chained gate. The driving doesn't tell me anything about 35 of the parcels I already had names for.
What I'm unsure of is whether the access discovery alone justifies the loops, and whether I should be driving only after a response instead of before. This county doesn't publish sale prices, so my comps come from talking to people out there, which is a separate argument for showing up.
The decision is whether Saturday five is a loop or a mail merge.