Five agent shop, 14 months in. Numbers, plus the two months that nearly ended it.
I posted here a year and a half ago about modeling a brokerage to death and never opening it. Opened it. Here's what actually happened.
Year one, ending last month:
- 5 agents including me, all experienced, none brand new
- 41 closings, GCI $612k, average side $14,900
- company dollar 21%, so $128k retained
- my own production was 12 of the 41 sides
- fixed overhead $79k for the year, no office lease, small month to month suite at $1,150 that I signed for 12 months and regret slightly
- so about $49k of margin above overhead, plus my own commission income
Split structure is 75/25 to a $12k cap, then 92/8 after. Two agents capped. That was the single best decision I made, because it's the thing that got two producers to move and I could show them the arithmetic in thirty seconds.
The part that nearly broke it. Two of the five produced nothing for five consecutive months, from month four to month nine. I was carrying their dues, their portion of E&O, and their share of the software seats, and more expensively I was spending real hours on their pipeline reviews. Somewhere around month seven I ran the numbers and my company dollar was annualizing at $71k against $79k of overhead. I had four months of cash. I came very close to asking both of them to leave.
I didn't, and both closed in months ten through fourteen, one of them heavily. So the patient version worked. I want to be clear that it worked partly because the market cooperated in the fall, and if it hadn't I'd be writing a different post.
What I'd keep: the per-file compliance review before anything goes to the other side. Written buyer agreement in the file before the first showing, no exceptions, and a one page checklist matched to my state's requirements. It caught four errors in year one, two of which would have been arguments. My agents complained about it in month one and stopped complaining by month three.
What I'd change: I'd have set a written production minimum in the independent contractor agreement from day one instead of discovering I needed one at month seven.