Turning down homeowner kitchens to keep two slots open for investor rehabs
License paperwork is nearly through and I have two directions in front of me that I can't run at the same time with three guys.
Direction one is investor work only. Repeat clients, scopes I've seen before, fewer selection meetings, and payment terms tied to draws. The upside is speed and predictability of scope. The downside is that my whole book concentrates into a handful of buyers whose margins are getting squeezed, and when they pause I pause. I already watched a crew local to me lose 40 percent of their year when one flipper stopped buying.
Direction two is a mixed book, roughly half retail homeowners and half investors. Homeowner jobs pay better per hour on paper. They also come with a spouse changing the backsplash twice, three week decision gaps I still have to pay guys through, and financing that falls apart at the worst moment. But no single client can take out my year.
My pull toward investor work is partly that I don't want to sell. Investors call me. Homeowners have to be found, and marketing is a whole second job I'm not good at.
What I can't figure out is whether concentration risk in year one is actually the risk, or whether the real risk is being a crew that's mediocre at both because they're genuinely different businesses.
First 18 months with a three man crew, which book?
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