Gravel every lot before listing, or sell raw land and let the discount do the work
Take 27 acres platted into six lots, with a preliminary plat conditioned on access. The county will accept either a shared private drive built to its gravel standard with a turnaround, or a dedicated paved road with curb and drainage for public access. Bids for those two paths often differ enormously, gravel coming in around $86,000 versus $310,000 for the paved, dedicated version, and a developer with their own site crew may be able to build the gravel option closer to $61,000 in real cost. Add rural water taps at roughly $6,200 a lot, electric already at the frontage, and septic left to each buyer after perc results already in hand, and the gravel path pencils at roughly $10,000 a lot of infrastructure cost to recover with margin. The option local brokers rarely favor is selling all six lots raw with a recorded easement and no built drive at all. Land brokers in that scenario typically warn of a 25% to 35% discount per lot and a buyer pool limited to cash buyers comfortable building their own access, though in some rural markets raw lots do sell fine to buyers who want to clear their own driveway and would rather not pay for someone else's gravel. The deciding math is simple once the cost is known: if gravel lifts each lot's value by $18,000, the road pays for itself with room to spare. If it lifts value by closer to $9,000, the developer has built a road mostly for the county's benefit rather than their own. Pricing that lift accurately, county by county and buyer pool by buyer pool, is what actually decides whether to gravel.
What level of improvement do you take subdivided lots to before selling?
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