Discussion
Sitting with a proposal I'm about to sign as the buyer, and the structure is bothering me more than the price. It's $1,900 a month for a mid size agent team and the deliverables a…
Discussion
I buy this kind of work, I don't produce it. I asked two content people for a quote on writing descriptions for a small portfolio of notes-backed rentals I help market, and one of…
Discussion
Running a small content team, four people including me. Our per piece production time on short form has dropped hard over the last year, editing and drafting assisted. A reel that…
Discussion
I've been trying to build a model for content spend and I keep producing two models that disagree with each other, so I'll put both up rather than pick. Model one treats content a…
Discussion
I've been running content for my own rehab work since 2022 and for three clients since last spring. Small shop, me plus an editor at $28 an hour. The split I can't resolve is face…
Discussion
I've got one small rental going live in the spring and I've been reading everything twice, which is how I found this room. Two providers have come up in my research at pretty diff…
Discussion
Retainer client of two years, video and social for a small brokerage, gave notice last month. Amicable. Then the request came in: all raw footage, the edit project files, the cont…
Discussion
I asked four people to quote the same job: listing copy, twelve social posts, one short walkthrough edit, for a single family rental I'm putting up for lease in the spring. I aske…