Listing content and social media services create the marketing content that promotes properties and builds real estate professionals' brands: social media posts, listing descriptions, video content, reels, email campaigns, and the digital content that fills agents' and investors' marketing...
Log in to followThis is the first marketing contract I've had to read rather than a loan document, so tell me if I'm looking at normal industry terms. Situation: I'm on the capital side of a smal…
Five years running content for agents and a couple of small investment shops. Standard package is 16 posts, 4 short videos, and two listing writeups a month at $1,450. Since sprin…
First rental I'm putting on the market to lease, small two bed in a decent suburban pocket, asking $1,650. The agent handling it sent me the listing draft. Eleven photos, four of…
Buyer list build, seven months of data, and I'm at the point where the next dollar has to go somewhere specific. Spend: $1,150 a month all in. That's $650 to a part-time editor at…
Signed a content retainer in July to feed an off-market seller funnel. $2,400 a month. Deliverables are 12 short videos, 20 static posts, and one email a week to a list of about 1…
First rental, closing in three weeks, two bed one bath in a decent part of town. Asking $1,300. A woman who does listing content for a couple of local agents offered me a package…
Nine parcels, 4 to 38 acres, three rural counties, all bought to hold. Two are listed at any given time and the rest sit. In March I put a content person on a retainer. $1,800 a m…
14 units, mostly two bed, working class suburb. Last year I ran turnovers with my own phone photos and a description I'd copy forward from the last tenant's listing. Average days…
I'm working toward the lending side rather than owning, and a few people told me I should have some kind of presence before I start asking anyone for money to place. Someone reach…
This line item has beaten me, which is a little embarrassing given what I do all day. We hold 31 doors across two small markets plus a rotating three or four flips a year. Nine mo…
I sell rural parcels, mostly 5 to 40 acres in two counties, and over the last year I built my own content workflow because nobody local would shoot land properly. What it is now:…